To my delight, I found out today that Revlon has kept several of its signature lipstick colors, from as far back as 1951, in their product line. One of the colors they have continued producing is the color worn by my mother, and maybe your mother or grandmother as well, Cherries In The Snow.
My mother did not wear makeup. By that I mean she did not wear foundation, rouge or eyeliner on a daily basis...but, she never left the house without applying lipstick, and that lipstick was 'Cherries In The Snow'. Revlon introduced this lipstick color in 1953 as a compliment to its nail polish of the same color. In fact, apparently Revlon pioneered the concept of matching polish and lipstick colors. 'Cherries' is a lush, saturated pinkish/red color that compliments all skin tones and has been the staple lipstick of women for 60 years.
Over the years, this popular lipstick color has been worn and touted by many famous, and infamous women, including diverse names such as poet Sylvia Plath, supermodel Dorian Leigh, and burlesque star Dita Von Teese. Leigh is featured in the Revlon ad above. As one of the "most photographed" fashion models of her day, she is also credited with being the inspiration for Truman Capote's iconic character from Breakfast At Tiffany's, Holly Golightly. Today, there is a fascination with all things Mid-Century Modern, fueled by television shows such as Mad Men and The Marvelous Mrs. Maisel, both most notable for their attention to detail regarding the era. It's no surprise therefore, that the uber-fashionable Midge Maisel character recommends 'Cherries In The Snow' lipstick to her cosmetics' counter customer in one episode.